GameON: Simulation game for digital entrepreneurship

This is a narrative simulation targeted to unemployed youth, promoting entrepreneurship and digital business. It offers 4 different scenarios that allow the players to develop their entrepreneurial mindset, innovation and entrepreneurship core, business models, and digital marketing. Each scenario has 3 levels that are focused on extending a particular skill. In addition to fulfilling various tasks in the game, there is theory content provided in an attractive ‘hidden’ way, so in case the user doesn’t know something, they can look for the answer within the game.